삼성 VS 노키아 The comparison of managerial characteristics between Samsung and Nokia[ 파이날 ] 영문 페이퍼 에세이

소개글

미국에서 쓴 졸업작품입니다

삼성과 노키아의 기업분석 및

각 기업의 비젼, 시장분석, 휴대폰 및 각종 사업

그밖의 전반적인 기업에 관한 영문 에세이입니다.

미국 교수님이 감수하였기 때문에 문법상 하자는 없습니다.

A+을 받은 내용에 충실한 에세이, 레포트 입니다.

목차

없음

본문내용

The purpose of this paper is to present the comparison of managerial characteristics. The subject was chosen since it focuses on managerial factors in Korean and Finnish companies, which both act as competitors in world market. In addition, it is interesting to present, how the company cultures, values and basic business features will differ within the companies. This paper is also concentrated on business values (such as a vision, strategic management, organizational structure, and corporate culture) that are studied in business class. The theoretical backgrounds are based on economic books, research papers, and magazines. The data for this paper has been mostly gathered by using the web-pages of Nokia and Samsung.

참고 자료

Chang, Sea-jin. Sony vs. Samsung: The Inside Story of the Electronics Giants` Battle for Global Supremacy. New Jersey: John Wiley & Sons, 2008.
Comings, Bruce. Korea’s Place in the Sun. New York: Norton and Company, 2005.
Cullen, John B. and K Praveen Parboteeah. Multinational Management: A strategic Approach. Ohio: Thomson South-Western, 2008.
“Diversifying in Industries and Electronics.” http://www.samsung.com/hk_en/aboutsamsung/corporateprofile/history05.html. Accessed 27 March 2009. Internet.
Dalkir, Kimiz. Knowledge Management in Theory and Practice. UK: Butterworth-Heinemann, 2005.
Fackler, Martin. “Raising the Bar at Samsung.” New York Times, 25 April 2006: 16-17.
De Mooij, Marieke K. Global Marketing and Advertising: Understanding Cultural Paradoxes. California: SAGE, 2005.
Halper, Mark and Helsinki. "Innovate and Dominate", New York Times, 22 February 2004: 16.
Mitchell , Charles and Jeffrey E. Curry. A Short Course in International Business Ethics. California: World Trade Press, 200