201104_GS-Retail_Final_Report (고대 경영 A+) 영문 레폿
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- 2011.12.16
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- 2011.04
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GS-Retail_Final_Report (고대 경영 A+) 영문 레폿 입니다
GS Retail’s Information System On Logistics Process
목차
□ INTRODUCTION - 2 -
1 GS RETAIL’S BACKGROUND - 2 -
1.1 BUSINESS OBJECTIVES -2 -
1.2 BUSINESS DEVELOPMENT -2 -
1.3 BUSINESS DIVISIONS -3 -
2 THE BACKGROUND OF THE CONCEPT OF MIS - 3 -
□ THE CHARACTERS OF GS RETAIL’S INFORMATION SYSTEM ON LOGISTICS PROCESS - 4 -
1 THE INFORMATION SYSTEMS OF GS RETAIL’S SCM - 4 -
1.1 PURPOSE - 4 -
1.2 HISTORY - 4 -
1.3 CURRENT USE OF SCM -5 -
2 BASIC ACTIVITIES OF INFORMATION SYSTEM ON EACH LOGISTICS PROCESS - 8 -
2.1 GS RETAIL’S DISTRIBUTION CENTER -10 -
2.2 GS RETAIL – STORE -13 -
3 THE STRENGTH AND WEAKNESS OF INFORMATION SYSTEM - 14 -
3.1 RFID - 14 -
3.2 CAO (COMPUTER ASSISTED ORDERING) -14 -
3.3 WMS (WAREHOUSE MANAGEMENT SYSTEM) -15 -
3.4 VIRTUALIZATION TECHNOLOGIES -15 -
□ SWOT ANALYSIS OF GS RETAIL’S DISTRIBUTION SYSTEM - 16 -
1 STRENGTH - 17 -
2 WEAKNESS - 18 -
3 OPPORTUNITY - 19 -
4 THREAT - 19 -
□ SUGGESTIONS FOR GS RETAIL’S FUTURE SUSTAINABILITY - 19 -
1. INTERNAL SYSTEMS STREAMLINING - 19 - - 1 -
2. SUGGESTION FOR IMPROVING COMPARATIVE ADVANTAGE
본문내용
1 GS retail’s background
1.1 Business Objectives
The company places top priority on building operations systems for each division and corporate wide system integration to satisfy customer wants and needs. Its operations systems facilitate customer database compilation for each business and store, merchandising, local sourcing, relationship-building with vendors, and pricing freedom. Linked to these operations systems by state-of-the-art logistics and information systems, the headquarters support system handles integrated management of overall marketing and products by category, product source and vendor development, integrated purchasing, product development, and global sourcing. From inventory and product mix planning, purchase price minimization, and quality differentiation, to freshness improvement, logistics cost reduction, and personal and space utilization, the true value of retailing lies in providing customers with better products more quickly and conveniently.
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