나이키,나이키분석,나이키전략,CAPM
- 최초 등록일
- 2012.09.12
- 최종 저작일
- 2012.09
- 30페이지/
MS 파워포인트
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소개글
나이키,나이키분석,나이키전략,CAPM
목차
1. About NIKE
2. Analysis using financial statements
3. Price per share analysis
4. CAPM
5. Conclusion
본문내용
About NIKE
NIKE
1972. Started in America
“If you have a body, you are an athlete.”
Top global sports brand
160 countries / 33,000 employees
1986. started NIKE KOREA
<중 략>
Du Pont Identity of Nike
Total Equity = 97,840,458 Total liability = 77,376,590
Total Assets = 175,217,048 Net Income = 2,220,000,000
Sales = 217,860,648
Equity Multiplier = = 1.79
Profit Margin = = 10.19%
Total Asset Turnover = = 1.24
ROE = Equity Multiplier × Profit Margin × Total Asset Turnover
= 1.7 × 10.19% × 1.24 = 22.69%
<중 략>
P/E = = 19.7
Let`s suppose EPS of Nike is 4.61.
So we can get 20.5(P/E of Nike)
Higher P/E
① Price per share is evaluated high compared with earnings
② Higher risk and Higher price volatility
Lower P/E
① Low-growth business or Mature industry
+) P/E of Adidas is 17.14
P/E of Nike is higher than P/E of Adidas.
<중 략>
PBR of Adidas is 2.41(higher than 1)
→ Price per share of Adidas is evaluated high
But price per share of Adidas is evaluated low
compared with price per share of Nike.
PER of Adidas is 17.12
→ Price per share of Adidas is optimum level
+) PBR & PER of Adidas
참고 자료
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