[영문판]웅진씽크빅분석,유아교육,웅진씽크빅마케팅전략,웅진씽크빅기업분석
- 최초 등록일
- 2012.10.23
- 최종 저작일
- 2012.10
- 20페이지/
MS 파워포인트
- 가격 3,000원
![할인쿠폰받기](/images/v4/document/ico_det_coupon.gif)
소개글
[영문판]웅진씽크빅분석,유아교육,웅진씽크빅마케팅전략,웅진씽크빅기업분석
목차
Company Introduction
Vision and Goals
Analysis- 5 forces model/ SWOT / VRIO
New Vision and Goals
New Strategy
본문내용
1. high awareness of brand identity
2. original contents
3. cost reduction with vertical integration and economy of scale
4. self R&D and cooperation with external company
5. enhance on internal capability with business diversification and M&A in terms of education market
6. easy to get funds as an company listed on the KOSDAQ
1. lack of diversity in terms of products and services
2 lack of specialization in terms of subjects
3. have no materials of custom-made educational contents
4. mismatch between development of contents and consumers’ recognition
5. relatively low ratio of net working capital
1.continuous growth in private education market despite the economy recession
2. extension of home material’s market in abroad
3. growth in chinese education market
4. emergence of various and useful tools for studying materials
5. change of educational trends(teaching by rote-> self motivated studying)
참고 자료
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