JIN AIR SWOT분석 및 HR전략(영어)
- 최초 등록일
- 2012.12.06
- 최종 저작일
- 2012.11
- 14페이지/
MS 파워포인트
- 가격 3,500원
![할인쿠폰받기](/images/v4/document/ico_det_coupon.gif)
소개글
영문
진에어의 미션, 비젼, 코어벨류
SWOT분석 및 전략
HR전략
목차
1. Introduction of Jin Air
2. SWOT Analysis
3. Establishing Strategies
4. HRM Solution
본문내용
Strength
- Excellent economic capability and stability caused by support of KoreanAir
- Ticketing at only internet
- Simplification of airplanes
- Low prices compared with major airlines
Weakness
- Low brand value and market share compared with major airlines
- Less number of lines compared with major airlines
- Negative effect of first-come first-serve basis boarding systems
Opportunity
- Customers dissatisfaction with expensive air fare of major airlines
- Crisis of other low-cost airlines and failure market entry
-Increasing domestic tourists caused by five-day workweek and recession
- Increasing availability during domestic travel
- Increasing foreign tourists caused by K-POP
- Decreasing import costs of airplane parts caused by an exchange rate
참고 자료
없음