[신사업,사업계획서]- 피부 치료시스템 사업 (영어)

소개글

SKIN MAN 이라는 피부관련 치료시스템 사업계획서입니다.

목차

1. Background in starting the business
2. Primary business direction
3. Adjustment of primary business direction and secondary business plan
4. Skin man app
5. STP
6. Value chain model
7. The value chain of the pre-prescription
8. SWOT Analysis of Skin MAN
9. Vrine analysis
10. Profit structure and promotion strategy
11. Conclusion

본문내용

The number of Korean men wearing make-up is increasing rapidly. According to the English market research center Euromonitor, the sale of basic cosmetics including toner, lotion and essence had been sold in the amount of 490 million dollars in Korea. Korea is one of the most biggest cosmetic market that takes one fifth of the total sales around the world. Average number of cosmetic products that one Korean man possesses are 2.3. Euromonitor commented that Korea is an odd country since the number of adult male is only 19 million while the cosmetic market for male is the biggest in the world. There are number of men that use not only basic cosmetics but also color cosmetics that change the complexion.
According to the recent research issued by Korea Food & Drug Administration, one out of ten adult male are using color cosmetics such as BB cream. ㅍ

참고 자료

없음