[무역영어]KRISPY KREME IR
- 최초 등록일
- 2006.06.22
- 최종 저작일
- 2006.05
- 3페이지/ 한컴오피스
- 가격 1,500원
소개글
미국의 도넛 회사 크리스피 크림 기업의 IR(Inverstor Relation)자료입니다.
2006-1학기 무역영어 수업시간에 했구요 A+ 받았습니다.
IR을 자신이 학생이 아닌 경영자로 가정했을 때 쓰이는 자료입니다.
크리스피 크림 본사 홈페이지 야후 닷컴 자료를 바탕으로 작성했습니다.
크리스피 크림 IR 자료는 인터넷에서 찾기 힘들기 때문에 좋은 자료입니다.
크리스피 크림 기업의 이해하는데 많은 도움이 될 것입니다.
목차
Greetings and Introduction
Company History
Our Mission
Our Visions
Financial Data
• Income statement
• Balance Sheet
Our Values
Future Prospects
본문내용
Company History
Whether you grew up with a Krispy Kreme store in your hometown or just tasted a Hot Original Glazed doughnut for the first time. We opened our doors on July 13, 1937. We improving the doughnut making process through innovations and our stores are familiar gathering places for friends. The design of Krispy Kreme stores became consistent including the hallmark green the roots and heritage road signs. We began to expand outside the Southeast and opened our first store in New York City in 1996. Soon afterward, in 1999, we opened our first store in California and our national expansion was well underway. When we turned 60 years old in 1997. As we enter the 21st century, Krispy Kreme is not slowing down! In April 2000, Krispy Kreme held an initial public offering of common stock. We opened our first international store in Canada just outside of Toronto in December 2001. The hot doughnut experience everyone was talking about us!
참고 자료
http://www.krispykreme.com/
http://www.yahoo.com (finance data)