투어리즘 리포트(영문 리포트)

소개글

주제:발리
발리의 관광 역사, 발전 및 미래관광사업의 전망에 대해서,
분석한 리포트 입니다.

목차

I. Introduction

II. Historical tourism development

III. Tourism development
1. Environment
A. Geographical
B. Natural resources
C. Seasonality
2. Build environment
A. Infrastructure & Superstructure
3. Attraction
A. Natural environment
B. Temples
C. Balinese arts & crafts
D. Balinese Dance
4. Factor influencing on tourism demand
A. Economic
B. Socio-Demographic
C. Political
5. Sales and Marketing (Main distribution channels)
6. Competition

IV. Future Tourism Trend in Bali
1. Problem issue
2. Short term & Long term strategies

V. Conclusion

Reference:

본문내용

I. Introduction
Bali has perfect combination of nature, friendly people and its unique culture which encourage tourists to come and discover Balinese life with lots of interest. This tropical island with special warm atmosphere and natural beauty has developed gradually, however since lack of practicing the sustainable tourism and several terrorists occurred, Bali tourism industry was affected significantly and this led to negative image and perception into this island which discouraged not only current tourists but also potential travellers to visit. This report is to analyse how Bali has developed as a tourist destination with several factors influencing tourism demand and market competition. While some problem has issued such as bombing in Bali, future strategies will be discussed which will illustrate the future tourism trend in Bali on the purpose of purifying all negative image and perception by transmitting a fresh image of Bali which is all tourism-dependent Balinese’s wish.

참고 자료

Arnold, W. (2003, May 4). Vacancy in Paradise. New York Times. Retrieved April 23, 2007, from http://query.nytimes.com/gst/fullpage.html?sec=travel&res=
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Asian Rooms. (2005). Bali in Time - Bali History - Mass tourism, Retrieved April 29, 2007, from http://www.asiarooms.com/indonesia-travel-guide/bali_in_time_mass_tourism.html

Bali Discovery. (2005). Visa Guide for Bali and Indonesia, Retrieved June 1, 2007, from http://www.balidiscovery.com/other/links.asp

Bali Tourism Board. (2007). Destination Bali, Retrieved May 20, 2007 from http://www.bali-tourism-board.com/bali-destination.html

Idabagus, L. (1997). Tourism development in Bali and Island Tourism Operation Forum. East Asia Research Collection, 8(97.12):127-136

Indonesian Business Directory. (2005). Bali Business Report, Retrieved June 1, 2007, from http://www.indonext.com/report/report555.html

Joop, A. (Eds.) Indonesia Tourism. Jakarta: Koperasi Pegawai Negeri Sipil Direktorat Jenderal Pariwisata

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