Select Readings (Upper-Intermediate) - 1과~7과 해석

소개글

Select Readings (Upper-Intermediate) - Jean Bernard, Linda Lee - Oxford University Press - 1과~7과 해석 이해하기 쉽게 해것되어 있습니다^^

목차

Chapter 1. What is creative thinking?
Chapter 2. Wht I quit the Company
Chapter 3. The Body Shop
Chapter 4. And the Big Winners Were...
Chapter 5. Listen Up
Chapter 6. Don`t Let Stereotypes Warp your judgment
Chapter 7. East meets west on love`s Risky Cyberhighway

본문내용

Chapter 1 - What is Creative Thinking?
1장 - 창의적인 생각이란?

I once asked advertising legend Carl Ally what makes the creative person tick. Ally respond, The creative person wants to be a know-it-all. He wants to know about all kinds of things: ancient history, nineteenth century mathematics, current manufacturing techniques, flower arranging, and hog futures. Because he never knows when these ideas might come together to form a new idea. It may happen six minutes later or six years down the road, But he has faith that it will happen.

나는 언젠가 광고계의 전설인 Carl Ally에게 창조적인 인간의 사고를 만드는 것은 무엇인지 물어보았다. Ally는 “창조적인 인간은 똑똑한 사람이 되려고 합니다. 그는 모든 것들을 알고 싶어 합니다. 고대역사나 19세기의 수학, 현재의 생산기술, 꽃꽂이 그리고 돼지고기 선물시장에 관한 것들까지도 말이죠. 왜냐면 이러한 사고들이 언제 새로운 사고로 합쳐질지 모르기 때문입니다. 6분 뒤에 일어날 수도, 6년이 흐른 뒤에 일어날 수도 있지요. 하지만 그는 이러한 일이 언젠간 일어날 것이라고 믿고 있습니다.”
I agree wholeheartedly. Knowledge is the stuff from which new ideas are made. Nonetheless, knowledge alone won`t make a person creative. I think that we`ve all known people who knew lots of facts and nothing creative happened. Their knowledge just sat in their crania because they didn`t think about what they knew in any new ways. The real key to being creative lies in what you do with your knowledge.
나도 전적으로 동의한다.

참고 자료

없음