of Japan luxury market LV’s Strategy in Japan Successfactors in Japan Challenges Next step and updates ... of creative ideas and trendsLV’s Success factors in Japan Targets on young people 20-34 Collaboration ... Louis Vuitton in JapanContents History of LV and Set up in Japan Global strategy of LV Characteristics
Social·Psychological Factor for Success in Asia 2. Louis Vuitton's Future Framework 3. ... Future ProspectSocial·Psychological Factor for Success in Asia1. Consumer pattern 2. ... of buyers Low: LV has “no sale” policy and limited number of productsProduct substitutes Low: Too expensive